Hello Everyone! Our team is thrilled to announce Givebutter users can connect their accounts to Google Analytics to make smarter decisions about attracting and converting donors. This native integration is compatible with Google Analytics and Google Analytics 4.

We now support four events: Purchase Button Clicked, Purchase Initiated, Checkout Started, Checkout Completed. In addition to those custom events sent to GA, the following events are sent to GA Ecommerce: Begin Checkout & Purchased.

Are you interested in getting started? View the directions for implementation and documentation here: https://help.givebutter.com/en/articles/5625295-google-analytics.

Hello! Our team plans to build a GA integration, allowing you to achieve the usage of Goals.

The integration will function around Events rather than a landing page. This will allow for a lot more flexibility for yourself and other users. It would still allow you to collect the same data (and more). Instead of selecting a type of Destination, you’d select a type of Event (as you can see in the screenshot below). Then you'll enter the event type you’d like to track as a goal (these events will be provided to you by Givebutter).

We plan on supporting four events: Page Viewed, Clicked Purchase, Checkout Started, and Checkout Completed. Checkout Completed is the one you’re most interested in, but the others will also be available for additional data about visitors on your campaign pages.

I want to make sure this solution will work for you and your team, so please let us know if anything is missing. <[email protected]>

We’ll make sure to let you know as soon as it’s live.