Subscriber-Managed Mailing List Preferences (Multiple Opt-In Lists)
S
Sandy Haynes
If an organization maintains several subgroups within its contact database (e.g., Volunteers, Supporters, Newsletter subscribers). Currently, recipients can only unsubscribe from all communications rather than choosing which types of emails they want to receive.
This limitation causes contacts to opt out entirely, even when they may still want certain communications (for example, a volunteer who wants volunteer updates but not donor appeals).
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